By the end of July, the total output of fruits consumed in Son La province was estimated at nearly 300,000 tons, reaching more than 50% of the yearly plan, with a total value of nearly 3,000 billion VND. Fruit trees with large consumption output were plums with about 100,000 tons, total value of more than 990 billion VND; mangoes with more than 107,500 tons, value of 650 billion VND; longan consumed more than 9,300 tons, value of nearly 375 billion VND...

Currently, Son La is in the main harvest season of longan, mango, dragon fruit, passion fruit...

Some other types of plants such as passion fruit, pineapple, dragon fruit, etc. are also being consumed in the domestic market. Some types are starting to enter the main season, contributing to diversifying products supplied to the market and increasing the value of agricultural production in the whole province.

Son La citrus fruits are very popular in the market.

At the same time, large processing enterprises such as Doveco, Nafoods, IC Food, Quyết Thanh Mộc Châu Cooperative... continued to maintain stable operations, purchasing raw materials from the raw material areas linked to households. Of which, Doveco Son La alone had purchased a cumulative amount of more than 25,000 tons by the end of July, including mango, pineapple, passion fruit, sweet corn, soybeans and other vegetables; IC Food Company processed more than 1,440 tons of various vegetables, such as cabbage, Chinese cabbage, Chinese mustard greens, carrots...

In order to achieve good results in the consumption of agricultural products in general and fruit products in particular, in addition to promoting trade promotion activities and international cooperation, Son La also pays special attention to deep processing of local agricultural products.

This year's plum season, Son La consumed about 100,000 tons, with a total value of 997.3 billion VND.

Son La is promoting processing, reducing pressure on fresh fruit consumption during the main season and increasing the value of fruit products.

Mr. Nguyen Thanh Cong, Vice Chairman of Son La Provincial People's Committee, said that the province will continue to consider and have support mechanisms to attract large projects to invest in processing factories and carry out deep processing of fruit products.

"A policy mechanism to support deep processing is a prerequisite. Processing plants, such as Doveco Son La, have now inaugurated a production line that puts all products into paper boxes for export to the market and serves exports. This is a technology that meets the current requirements of world organizations - that is deep processing industry. Therefore, the province will consider having a policy mechanism to support the development of growing areas and support processing plants, especially support for the production chain so that processing plants can produce at full capacity throughout the year, avoiding the case where processing plants cannot ensure growing areas and produce at a moderate level, which is very dangerous for the process of organizing agricultural production," said Mr. Cong.