On October 11th, in Son La province, Central Committee member and Vice Chairman of the National Assembly Le Minh Hoan visited and surveyed the Bon Bon Farm agricultural tourism cooperative model in Moc Chau ward.
Participating in the survey were former Secretary of the Provincial Party Committee and former Chairman of the Provincial People's Council of Son La, Hoang Van Chat; Deputy Chairman of the Committee on Science, Technology and Environment, Ta Dinh Thi; and Vice Chairman of the Provincial People's Council of Son La, Cha A Cua...

Deputy Speaker of the National Assembly Le Minh Hoan and the delegation took a commemorative photo with the leaders of the Cooperative.
Bon Bon Farm in Moc Chau is a typical agricultural tourism model in Son La province, covering an area of 3 hectares and owned by the Bon Bon Agricultural Tourism Cooperative.
With its cooperative model, instead of developing tourist gardens to serve visitors and provide experiences, Bon Bon Farm Moc Chau has imported famous and exotic plant varieties from abroad such as raspberries, American figs, peony grapes, Colombian passion fruit, etc., to cultivate, hybridize, and successfully grow them in Moc Chau. With technical support, systematic training, a firm commitment to organic farming principles, and expanded cooperation with domestic and international tourism companies, this model has made its mark on the agricultural tourism map in the northern mountainous region of Vietnam.

Deputy Speaker of the National Assembly Le Minh Hoan learns about the agricultural tourism model.
Highly appreciating the efforts of the leadership of the Bon Bon Agricultural Tourism Cooperative, Vice Chairman of the National Assembly Le Minh Hoan affirmed that this model, along with agricultural products such as Moc Chau plums, Song Ma longan, Yen Chau mangoes, Thuan Chau passion fruit, Son La coffee, etc., is continuing the proud story of transformation in a land that persistently turns difficulties into motivation. This is a testament to the confidence of Son La agriculture in "stepping out" of the beaten path, not only producing raw agricultural products but also integrating processing methods, linking branding, culture, and tourism.

Deputy Speaker of the National Assembly Le Minh Hoan exchanged views and suggested solutions for developing farm scale with cooperative leaders.
To enhance the effectiveness of the agricultural tourism model, the Vice Chairman of the National Assembly suggested that, in addition to continuing to exploit exotic plant varieties from abroad, the cooperative should pay attention to the story behind each plant and fruit introduced; and focus on creating jobs for households leasing land as well as people in the Moc Chau area.
The Vice Chairman of the National Assembly noted that, with the agricultural tourism model, attracting tourists is only the first step towards success. The important thing is to process and commercialize the agricultural products being cultivated; only then can revenue increase quickly and provide a basis for expanding the farm's scale.

Deputy Speaker of the National Assembly Le Minh Hoan presents gifts to Bon Bon Agricultural Tourism Cooperative.
Regarding local authorities, National Assembly Vice Chairman Le Minh Hoan emphasized that agricultural production still faces many challenges from natural disasters, diseases, and market fluctuations, requiring strengthened linkages between farmers and businesses. This is not solely the responsibility of agriculture and businesses; local authorities play a crucial role in building strong connections between these two entities.

Deputy Speaker of the National Assembly Le Minh Hoan and delegates pose for a photo with the gifts of books that the Deputy Speaker of the National Assembly presented to the Cooperative.
Authorities at all levels need to proactively survey the actual situation, persistently persuade and guide farmers to have confidence and a sense of compliance with contracts signed with businesses. Each commune and ward official should not only act as a "manager" but also become a "development organizer" and "administrator," working with farmers to overcome difficulties and help Moc Chau in particular, and Son La province in general, confidently rise up through their own hands and minds.