On January 28th, in Thao Nguyen ward, the Son La Provincial Center for Investment, Trade and Tourism Promotion, in coordination with the Thao Nguyen Ward People's Committee and relevant units, organized a training course on trade promotion skills associated with digital transformation in 2026.
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Training on trade promotion skills linked to digital transformation in 2026.
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Delegates and trainees participating in the training course.
The training course was attended by 37 participants representing businesses, cooperatives, and household businesses from 11 communes and wards in Son La province. Participants were introduced to the following topics: an overview of e-commerce and development trends in the digital age; brand building and business in the digital environment; digital payment solutions when participating in e-commerce platforms; risks and ways to prevent fraud when participating in e-commerce platforms; creating online stores, making videos, and livestreaming.
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Providing guidance on livestream sales skills for trainees participating in the training course.
The training course equips participants with fundamental knowledge and skills in trade promotion in the digital environment, from content creation, video production, and live streaming sales, to operating online stores on e-commerce platforms and applying digital payment solutions... contributing to improving the efficiency of trade activities of local businesses and enterprises.
Huy Thanh