(sonla.gov.vn) The first Son La Coffee Festival in 2023 will be held in Son La City from October 10 to October 13, 2023. This is a practical activity to celebrate the 128th anniversary of the founding of Son La province (October 10, 1895 - October 10, 2023); the 15th anniversary of the founding of Son La city (October 26, 1998 - October 26, 2023).
Son La is the locality with the largest coffee area in the North.
The first Son La Coffee Festival in 2023 will be held in Son La City from October 10 to October 13, 2023. During the Festival, activities will take place such as: Opening Ceremony“Arabica Son La - Flavor of the Northwest mountains and forests”;Flower and incense offering ceremony to President Ho Chi Minh; Exhibition fair with the theme: "Son La Coffee - Integration and Development"; Workshop on improving the quality of Son La coffee "Sustainable coffee production". Conference on connecting coffee product trade; Exhibition of beautiful photos "Son La Coffee - Journey to create a brand"; Competition of farmers competing; Coffee Gala Night; Organizing tours to experience and explore coffee tours; Inauguration of investment projects in the coffee sector: Inauguration of Cascara tea production line, Inauguration of Son La coffee processing factory; Book fair "Son La brightens the future". Especially, the Closing Ceremony with the theme: "Arabica Son La - Origin of creativity" took place at Tay Bac Square with a special welcoming art program that will be broadcast live on Son La Provincial Radio and Television Station.
Through a series of events to promote Son La coffee, develop high-quality coffee, contribute to raising the value, affirming the position of Son La coffee in domestic and foreign markets; honoring coffee growers, producers, processors and traders, encouraging the community to join hands to foster the development of coffee culture in Son La province in particular and Vietnam in general. This is an opportunity to introduce the unique image of coffee culture, people, potentials, strengths and tourism of the province, creating an image of Son La as friendly and hospitable, attracting investors and tourists to Son La; promoting production development, connecting supply and demand, innovation, improving income, stabilizing the lives of ethnic minorities and mountainous areas; promote entrepreneurship, business start-up, support the process of economic restructuring towards increasing the proportion of goods and services in particularly disadvantaged communes and ethnic minority areas based on the potential, strengths and available resources in the locality.
Nguyen Hanh