Currently, Son La province is building the goal of creating new tourist attractions according to the strategy of diversifying tourism products and destinations. New and attractive tourist tours will be deployed to serve travel agencies bringing tourists to Son La. Accordingly, Son La province is planning to build a spiritual tour to be deployed from Thanh Son - Phu Tho following a new road to the two districts of Thuan Chau and Quynh Nhai.

Currently, the biggest difficulty for tourist destinations in Son La province, typically the two districts of Thuan Chau and Quynh Nhai, is the traffic problem. Traffic is difficult, many roads have not been expanded, causing obstacles to pick up and drop off tourists to tourist destinations. In addition, the two localities are still in the early stages of tourism development, so tourism development is still unsynchronized and unprofessional. According to Mr. Nghiem Van Tuan, Deputy Director of the Center for Investment, Trade and Tourism Promotion of Son La province, bottlenecks and bottlenecks need to be removed in the coming time to expand the development path for Son La tourism.

Seminar on Son La building tourism products in Thuan Chau, Quynh Nhai

"Currently, in terms of transportation, Son La - Dien Bien does not have a highway, so it is very difficult for famtrip groups and travel agencies to take tours here, which will take a lot of time. It is expected that Son La will start construction of the highway from Hoa Binh to Moc Chau in the second quarter of 2025 and then continue to build the highway from Moc Chau to Son La City to Dien Bien. In addition, we are planning to renovate and upgrade Na San airport in the near future," said Mr. Tuan.

Possessing great potential in natural resources, rich culinary culture and diverse cultural identities of ethnic groups living in the area, Thuan Chau and Quynh Nhai districts in the coming time are the focus of Son La province's investment in tourism development. To meet this goal, the two localities are also making efforts to implement solutions and promote and develop the tourism market, aiming to attract more visitors in the coming time. According to Ms. Luong Thi Duyen - Vice Chairman of Quynh Nhai District People's Committee - Son La province, developing lake tourism products associated with preserving and promoting national cultural identity is the key goal of the locality's investment and development.

Although possessing many potentials and strengths in tourism development, however, in order to develop more strongly in the coming time, Son La province needs to effectively promote the resources bestowed by nature, focus on overcoming limitations and difficulties and promote the implementation of solutions to upgrade infrastructure, train tourism human resources, aiming to attract a large number of tourists, especially international tourists./.

Tran Huyen Trang