The art program "Forever the marching song echoes" celebrates the 80th anniversary of the founding of the Vietnam People's Army.

In line with the mission, in 2024, the Department of Culture, Sports and Tourism will continue to implement Conclusion No. 335-KL/TU dated July 26, 2021 of the Provincial Party Committee Standing Committee on building and developing Son La culture and people to meet the requirements of sustainable development in the period 2021 - 2025, with a vision to 2030; Project on developing Son La province's Sports and Physical Training for the period 2021-2030... Outstanding results, the completion and finishing 1 year ahead of schedule for 2 major goals identified in the Resolution of the 15th Provincial Party Congress, namely: Moc Chau National Tourist Area was officially recognized according to the provisions of the Law on Tourism (the 8th National Tourist Area recognized nationwide); The Son La hydropower reservoir area was officially included in the national tourism system planning for the 2021-2030 period, with a vision to 2045, in Decision 509/QD-TTg dated June 13, 2024 of the Prime Minister.

Ms. Hoang Ngan Hoan, Director of the Department of Culture, Sports and Tourism, said: The sector has effectively implemented the work of preserving and promoting cultural values, building an advanced culture imbued with national identity, and building comprehensively developed people. The intangible cultural heritage "Rain-praying festival of the White Thai people" in Muong Sang commune, Moc Chau district and "Xip Xi Tet ritual of the White Thai people" in Phu Yen and Quynh Nhai districts were included in the list of national intangible cultural heritages by the Ministry of Culture, Sports and Tourism; 95 historical - cultural relics and scenic spots in the list continue to receive attention, protection, investment, restoration and value promotion; more than 24,000 documents and artifacts have been inventoried, preserved and value promotion.

During the year, the Department also advised on the successful organization of many cultural events, creating deep impressions, spreading and receiving the response of the people, such as: Successfully hosting the 29th Regional Fine Arts Exhibition (Northwest - Viet Bac) in 2024 in Son La province; a series of cultural, sports and tourism events celebrating the 70th anniversary of Dien Bien Phu Victory associated with the 65th anniversary of Uncle Ho and the Central Working Group's visit and talk with cadres, soldiers and people of the Northwest ethnic groups in Son La...

Happy Land Moc Chau is an attractive destination for many tourists.

Professional art is increasingly going into depth and quality, many art programs are built, performed at major events of the province and serving the people. Meritorious Artist Doan The Hung, Director of the Provincial Music and Dance Theater, informed: In 2024, the theater organized 115 art programs, serving over 150,000 viewers; participated in the National Music and Dance Festival in 2024, won the Gold Medal for the whole group with the art program "Bird's Nest on the Mountainside", 2 Gold Medals and 4 Silver Medals for the performances, 1 collective, 2 individuals won excellent awards.

In the field of sports, many impressive achievements were achieved at domestic and international sports tournaments, bringing glory to the province and the country. The province's athletes participated in 46 regional, national and international competitions, winning 148 medals, of which 36 gold, 38 silver, 74 bronze, exceeding the planned target by 118%. Notably, female martial artist Quang Thi Thu Nghia won the Gold Medal at the World Pencak Silat Championship for the 4th time and was voted the best athlete of the tournament.

Son La province tourism brand award ceremony.

Making Son La tourism an attractive destination in the journey through the Northwest, contributing to the growth and socio-economic development of the province. Many events and activities were successfully organized: Son La - Hua Phan Cultural Tourism Festival 2024; 3 Son La tourism competitions organized on digital platforms (Beautiful tourism photos, Tourism video clips and Son La tourism brand recognition awards). Tourism targets met and exceeded the plan, attracting 4.9 million tourists, equal to 107% of the plan; tourism revenue reached 5,800 billion VND, equal to 122% of the plan.

The results achieved in 2024 are the driving force for the Culture, Sports and Tourism sector to enter 2025 with high determination to successfully complete assigned tasks, building culture to truly become a solid spiritual foundation of society.

According to: Son La Newspaper